Online wholesale marketplaces have opened up business-to-business (B2B) ecommerce in ways that were unimaginable just a few years ago. Independent brands and smaller retailers now have access to global wholesale opportunities that were once reserved for established players with deep industry connections.
The global wholesale market is massive—it’s projected to exceed $73.13 trillion by 2029—and you can tap into it to expand your business reach, learn what retailers actually want, and build the kind of strategic partnerships that drive real revenue growth.
Ready to get started? We’ve put together 13 popular online marketplaces, plus practical guidance to help you choose the right B2B platforms for your specific business goals.
Marketplace | Specialty | Buyers’ location | Fees | Shipping | Payment terms | Shopify Integration |
Faire | Home, lifestyle, clothing, beauty, and food products | US, Canada, UK, and most European Union countries | 15% commission on orders placed through Faire marketplace, plus a one-time $10 fee for each new customer; 0% commission on orders placed through your Faire Direct link | Faire pays for shipping | Processing fees vary: 3.5% plus 30¢ for next-day payouts; 2.4% plus 30¢ for 30-day payouts, 1.9% plus 30¢ for 60-day payouts | Yes |
Orderchamp | Home, children’s, health, and fashion products | Global | 25% commission on first-time orders, 10% commission on reorders, and 0% commission on orders from existing accounts | Orderchamp covers shipping up to 10% of the order value | Sellers receive payment when delivery is complete | Yes |
Creoate | Home, lifestyle, and outdoor items | Europe, Canada, and US | 20% commission on first-time orders, 15% commission on reorders, and 0% commission on orders from existing accounts | Creoate covers shipping | 30 days after sellers fulfill order | Yes |
Go Wholesale | Refurbished electronics | US | 10% commission | Buyer pays all shipping costs | Sellers receive payment after Go Wholesale receives and evaluates products | No |
Wholesale Clearance UK | Clothing, home furnishings, and packaging materials | Global | £39.99 listing fee for free users; paid plans start at £49.99/month | Wholesale Clearance UK handles shipping and fulfillment on some plans | Sellers don’t dispatch products until receiving payment | No |
Direct Liquidation | Refurbished and overstocked goods and customer returns | Contiguous US and Canada | 10% administrative fee on all sales on the platform | Buyer pays for shipping | ACH payments about five business days after shipment arrives | No |
Alibaba | Apparel, electronics, and paper boxes | Global | Selling on Alibaba requires a paid subscription; plans start at $597/quarter | Buyer or seller pays for shipping | Varies by seller; sellers set their own terms | No |
Brandboom | Lifestyle and men’s and women’s apparel | Global | 10% commission on all orders | Sellers coordinate shipping with buyers | 5–7 days after shipment delivery with Stripe Express | Yes |
RangeMe | Beauty, food, and electronics | US, Australia, Canada, Europe, Mexico, New Zealand, and UK | RangeMe is free to use but you’ll need to upgrade to a paid plan (starting at $99/year) if you want to list more than 3 products | Shipping is sellers’ responsibility | Payments are scheduled upon delivery | Yes |
IndieMe | Handmade products | US and Canada | Selling on IndieMe requires a paid subscription; plans start at $49/month | Seller sets up and pays for shipping | Seller can accept credit card or PayPal payments | Yes |
Joor | Luxury fashion | Global | Selling on Joor requires a paid subscription; pricing available upon request | Sellers coordinate shipping | Collect payments, minus a transaction fee, directly from the Joor platform | Yes |
TradeIndia | Machinery, equipment, electronics | Global | Sellers can list up to 50 products with a free account; for more information on paid plans, contact TradeIndia | Seller is responsible for handling logistics or working with a third-party logistics company | Receive payment upon delivery via TIPay | No |
Global Sources | Beauty, fashion, home décor, and electronics | Global | Free to join as a supplier; contact Global Sources for more information | Contact for more information | Contact for more information | No |
13 best wholesale marketplaces
- Faire
- Orderchamp
- Creoate
- Go Wholesale
- Wholesale Clearance UK
- Direct Liquidation
- Alibaba
- Brandboom
- RangeMe
- IndieMe
- Joor
- TradeIndia
- Global Sources
Here are 13 popular wholesale marketplaces to consider:
1. Faire

Faire connects more than 100,000 unique brands with independent retailers across the US, Canada, Australia, and Europe. What sets Faire apart is its focus on small-to-medium brands and independent retailers—you’re not competing with massive manufacturers for buyer attention.
The platform handles most of the logistics headaches for you. Faire covers shipping costs, provides prepaid labels, and even offers net payment terms to buyers (meaning you get paid quickly while buyers get extended payment periods). The twice-yearly Faire Markets— online trade shows give you additional opportunities to connect with retailers directly.
If you’re already using Shopify, the integration lets you sync inventory and manage orders from your existing dashboard, saving you significant time during busy periods.
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Specialty: Wholesale home, lifestyle, clothing, beauty, and food products
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Buyers’ location: US, Canada, UK, and most European Union countries
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Fees: 15% commission on orders placed through Faire marketplace plus $10 one-time fee per new customer; 0% commission on orders through your Faire Direct link
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Shipping: Faire pays for shipping and provides prepaid labels, or reimburses you if you handle shipping yourself
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Payment terms: Choose your payout timing to control processing fees: next day (3.5% + 30¢), 30 day (2.4% + 30¢), or 60 day (1.9% + 30¢)
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Shopify integration: Yes; available from Shopify App Store
2. Orderchamp

Orderchamp primarily serves the European market, connecting independent brands with smaller retailers across the continent. The platform’s strength lies in its comprehensive business tools—Orderchamp Cloud gives you marketing, dropshipping, customer management, and order processing capabilities, all in one place. You can also integrate Orderchamp directly with your Shopify store to streamline your workflow even further.
The commission structure rewards building relationships: you’ll pay 25% on first orders, but this drops to 10% for repeat customers and 0% for direct relationships you’ve established. This encourages long-term partnerships rather than one-off transactions.
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Specialty: Wholesale home, children’s, health, and fashion products
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Buyers’ locations: Global (primarily Europe)
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Fees: 25% commission on first-time orders, 10% on reorders, 0% on orders from existing direct relationships
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Shipping: Orderchamp covers shipping up to 10% of the order value
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Payment terms: Buyers get 60 days to pay while you receive payment upon delivery completion
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Shopify integration: Yes; available via Orderchamp platform
3. Creoate

Creoate gives you access to more than 250,000 active buyers across the US, the UK, and Europe, with particularly strong performance in home, lifestyle, and outdoor products. The platform’s main advantage is handling international shipping complexities—it covers shipping and duties costs, removing barriers for cross-border sales.
Like Orderchamp, the commission structure rewards customer retention. First-time orders cost 20%, but this drops to 15% for repeat customers and 0% for established relationships. You also get generous payment terms: you can offer buyers 90-day payment windows while receiving your money just 30 days after fulfillment.
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Specialty: Home, lifestyle, and outdoor wholesale items
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Buyers’ location: Europe, Canada, and the US
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Fees: 20% commission on first-time orders, 15% on reorders, and 0% on orders from existing direct relationships
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Shipping: Creoate covers all shipping costs
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Payment terms: You receive payment 30 days after fulfillment; buyers can get 90-day payment terms
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Shopify integration: Yes; via access token
4. Go Wholesale

Go Wholesale specializes in refurbished and overstock consumer electronics, though it also handles clothing, furniture, and other categories. While the platform primarily serves large retailers like Walmart, it welcomes smaller sellers who can meet the quality and volume requirements.
The setup process is more hands-on than typical marketplaces; you upload inventory, Go Wholesale activates your listings, buyers make offers or purchase directly, then you ship to Go Wholesale’s warehouses for fulfillment. This extra step means less control but also less fulfillment work on your end.
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Specialty: Refurbished electronics
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Buyers’ location: United States
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Fees: 10% commission (excluding sales taxes and shipping)
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Shipping: Buyer pays shipping costs; you ship to Go Wholesale warehouses for fulfillment
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Payment terms: You receive payment after Go Wholesale receives and evaluates your products
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Shopify integration: No
5. Wholesale Clearance UK

Wholesale Clearance UK specializes in liquidation and clearance sales, making it ideal if you have excess inventory to move quickly. The platform serves retailers looking for discounted stock, and also acquires pallets from bankrupt companies to sell globally.
The fee structure is subscription-based rather than commission-based, with different service levels. Free accounts require you to handle everything yourself, while paid plans offer increasing levels of shipping and fulfillment support. For marketplace sales, the platform adds a commission to your asking price rather than deducting from it.
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Specialty: Wholesale clothing, home furnishings, and packaging materials
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Buyers’ location: Global
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Fees: £39.99 listing fee for free users; paid plans start at £49.99/month
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Shipping: Varies by plan—Platinum (£399.99/month) includes full fulfillment, Gold (£49.99/month) includes shipping, free accounts handle everything themselves
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Payment terms: You don’t ship until you receive payment
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Shopify integration: No
6. Direct Liquidation

Direct Liquidation specializes in moving excess inventory quickly through auction-style sales. While the platform primarily features liquidated stock from major retailers like Walmart and Lowe’s, you can also list your own overstock, returned items, or refurbished products.
This isn’t traditional wholesale—buyers bid on lots rather than placing standard orders. It’s a good option if you need to clear inventory fast and don’t mind auction-style pricing. The 10% fee is relatively low, but you’ll need to factor in the auction format when setting expectations.
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Specialty: Refurbished and overstocked goods, plus customer returns
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Buyers’ location: Contiguous US and Canada
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Fees: 10% administrative fee on all sales
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Shipping: Buyers pay all shipping costs
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Payment terms: You receive ACH or check payments about five business days after delivery
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Shopify integration: No
7. Alibaba

Alibaba is massive—more than 903 million registered buyers worldwide. When you create a seller account, you get access to this global marketplace and can build your own storefront to showcase products and connect directly with potential wholesale customers.
The platform works well for manufacturers or brands that can handle large-volume orders and international shipping. You have control over your pricing, payment terms, and shipping arrangements, but you’ll need systems in place to manage inquiries and orders from global buyers. The quarterly subscription model means predictable costs rather than per-sale commissions.
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Specialty: Apparel, electronics, and paper boxes
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Buyers’ location: Global
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Fees: Subscription required starting at $597/quarter
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Shipping: You choose shipping methods, carriers, and customs handling; you or the buyer pays shipping costs
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Payment terms: You set your own payment terms and policies
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Shopify integration: No
8. Brandboom

Brandboom focuses exclusively on apparel wholesale, making it a strong choice if you’re in fashion or streetwear. Instead of traditional catalogs, you create digital linesheet presentations that buyers can browse and order from directly. The platform tracks which buyers viewed your products, how long they spent looking, and what they ordered—insights that help you understand what’s working and what isn’t.
The Brandboom Shopify integration means you can sync inventory and manage orders without jumping between platforms. This is particularly useful during busy seasons when you’re managing multiple sales channels.
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Specialty: Lifestyle and men’s and women’s apparel, particularly streetwear
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Buyers’ location: Global
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Fees: 10% commission on all orders
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Shipping: You coordinate shipping with buyers
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Payment terms: Choose between Stripe Standard (process payments outside the marketplace with transaction fees) or Stripe Express (receive payments five to seven days after delivery)
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Shopify integration: Yes; available from Shopify App Store
9. RangeMe

RangeMe works differently than most wholesale platforms. Instead of listing products and waiting, you submit your brand for buyers to discover and evaluate. Think of it as a matchmaking service—buyers browse brands that fit their criteria, and you get detailed analytics on who’s interested in your products.
The platform shows which buyers viewed your profile, what products caught their attention, and what search terms led them to you. This data helps you refine your product descriptions and understand buyer behavior. The RangeMe Verified badge acts as a quality seal that increases your chances of getting noticed.
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Specialty: Beauty, food, and electronics
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Buyers’ location: US, Australia, Canada, Europe, Mexico, New Zealand, and UK
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Fees: Free for up to three products, then $99/yr for unlimited listings
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Shipping: You handle all shipping; premium subscribers can display shipping costs upfront
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Payment terms: You receive payments upon delivery
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Shopify integration: Yes
10. IndieMe

IndieMe is built specifically for handmade and artisan products from North American creators. If you make your products by hand—whether that’s jewelry, specialty foods, home goods, or crafts—this platform connects you with retailers who specifically seek out handmade items.
The subscription model means you’re not competing on commission rates, and you can take orders both through the IndieMe platform and directly from buyers you meet there. This flexibility helps you build long-term relationships beyond the marketplace.
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Specialty: Handmade products
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Buyers’ location: US and Canada
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Fees: $49/month subscription
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Shipping: You handle all shipping arrangements
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Payment terms: Accept credit card or PayPal payments directly
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Shopify integration: Yes; manage through your IndieMe account
11. Joor

Joor serves the luxury fashion market exclusively. If your brand sells to high-end retailers like Harrods, Nordstrom, or Saks, this is where those buyers look for new collections. The platform hosts established luxury brands like The Row, Mackage, Erdem, and Victoria Beckham, so the buyer quality is consistently high.
The trade-off is exclusivity—Joor vets brands before approval and requires subscription fees. But if you’re accepted, you’re reaching buyers who have serious budgets and long-term partnership potential.
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Specialty: Luxury fashion wholesale products
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Buyers’ location: Global
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Fees: Subscription required; contact Joor for pricing details
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Shipping: You coordinate all shipping
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Payment terms: Collect payments directly through Joor’s platform (minus transaction fees)
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Shopify integration: Yes; requires setup through Integration Manager
12. TradeIndia

TradeIndia connects Indian manufacturers and suppliers with global buyers, particularly for industrial products, machinery, and electronics. If you’re based in India or manufacture there, this platform gives you access to international buyers who specifically source from the region.
The platform combines online listings with regular trade shows, so you can build relationships both digitally and in-person. This hybrid approach works well for complex products that buyers want to see demonstrated.
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Specialty: Machinery, equipment, and wholesale electronics
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Buyers’ location: Global
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Fees: Free for up to 50 products; paid plans available
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Shipping: You arrange logistics or work with third-party logistics providers
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Payment terms: Payments processed through TiPay upon delivery
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Shopify integration: No
13. Global Sources

Global Sources, based in Hong Kong, connects Asian suppliers with global buyers across multiple industries. If you manufacture in Asia or want access to buyers who source from the region, this platform offers both online connections and trade show opportunities.
The platform is particularly strong for electronics, fashion, and home goods. However, many details about pricing and processes require direct contact with Global Sources, which may indicate a more relationship-driven, less transparent approach than other platforms.
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Specialty: Beauty, fashion, home decor, and electronics
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Buyers’ location: Global
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Fees: Free to join; additional services require contact for pricing
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Shipping: Contact Global Sources for details
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Payment terms: Contact Global Sources for details
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Shopify integration: No
How to choose the best wholesale marketplace for your business
- Align your marketplace to your audience
- Consider integration with your ecommerce platform
- Evaluate the quality of buyers
- Get clear on payment terms and commission
- Examine shipping methods
- Assess the returns management process
Not all wholesale marketplaces work the same way or serve the same audience. Here’s how to find the right platforms for your brand:
1. Align your marketplace to your audience
Start by matching platforms to target retailers. When Jordan’s Skinny Mixes wanted to expand distribution, it joined Faire specifically because it connects small brands with independent retailers—not big-box stores. The result? More than $250,000 in order volume during the brand’s first year.
Geographic proximity matters too. Selling on marketplaces close to your warehouse and target market means faster delivery times, which retailers appreciate and often factor into their buying decisions.
You don’t have to pick just one platform. Donna Johnson, owner of Whyte Quartz, a healing crystal shop, explains: “Being on multiple platforms expanded my reach, and some of my buyers purchase on multiple sites, too, so I’m there wherever they’re buying. The key is to develop a relationship with your retailers. You want them to know you and come back for more.”
2. Consider integration with your ecommerce platform
Managing inventory across multiple channels gets complicated fast. Choose marketplaces that integrate with your ecommerce platform so you can sync inventory levels and avoid overselling. This also lets you fulfill orders through your existing systems rather than learning new processes for each platform.
3. Evaluate the quality of buyers
Your wholesale success depends heavily on who’s buying from you. When vetting potential platforms, ask about buyer quality and policies. Some brands set strict guidelines about where buyers can sell their products, including minimum advertised pricing (MAP) to protect brand image.
Jordan’s Skinny Mixes specifically looked for platforms that prohibit third-party sellers. “We had looked at joining different wholesale platforms and not a lot of them have that in the terms and conditions that they don’t allow third parties to purchase on there. That’s a big plus for us,” says customer care manager Kerry Marshall.
While casting a wide net might get you sales faster, building lasting relationships with quality retailers creates long-term value. Look for marketplaces that facilitate communication between buyers and sellers and have policies that align with your brand protection goals.
4. Get clear on payment terms and commission
Wholesale ecommerce is about increasing revenue, so understand exactly when and how you’ll get paid. Payment timing directly impacts your cash flow management—some platforms pay within days, while others take weeks. The payment method matters too: bank transfers are usually faster than checks, and digital payments often come with processing fees you’ll want to factor into your pricing.
For international marketplaces, watch out for currency conversion fees that can quietly eat into your profits. These charges vary significantly between platforms and payment processors.
Commission structures deserve careful attention, since they can reach 25% on some platforms. Don’t just look at the percentage—consider what you’re getting for that fee. Platforms that handle shipping, provide marketing support, or offer payment protection might justify higher commissions than bare-bones marketplaces.
5. Examine shipping methods
Fast, reliable shipping affects buyer satisfaction and repeat orders, but shipping responsibilities vary dramatically between platforms. Some marketplaces create and pay for shipping labels, turning fulfillment into a simple “pack and ship” process. Others leave everything to you, from label creation to carrier selection.
But free shipping isn’t always free. Understanding cost responsibility prevents pricing surprises. Are shipping costs built into your wholesale pricing or charged separately to buyers? This affects how you structure your offers and what buyers ultimately pay.
International sales add complexity around customs, duties, and taxes. Some platforms handle all international logistics, while others require you to become an expert in cross-border shipping regulations. Know who manages these responsibilities before expanding globally.
When shipping delays happen (and they will), clear responsibility assignment protects your reputation. Platforms that take ownership of shipping products to customers shield you from buyer frustration, while those that leave shipping entirely to you may expect you to handle all related customer service issues.
6. Assess the returns management process
With retail return rates averaging 14.5%, not every product will sell successfully. Returns happen for various reasons—sizing issues, shipping damage, or description mismatches.
Some marketplaces offer comprehensive return services, allowing buyers to send items directly to the platform’s warehouse. Others require you to handle returns independently. Factor return management into your platform evaluation, especially if you’re selling products with higher return rates like apparel or electronics.
Read more
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Wholesale marketplaces FAQ
What are wholesale marketplaces?
Wholesale marketplaces are online platforms where businesses buy and sell products in bulk quantities at discounted prices. They connect manufacturers, distributors, and brands directly with retailers without traditional middlemen. Popular examples include Faire, Alibaba, Creoate, and Joor.
Which market is best for wholesale?
The best wholesale marketplace depends on your products, target retailers, and business goals. Faire works well for lifestyle brands targeting independent retailers. Alibaba suits manufacturers selling globally. IndieMe focuses on handmade products. Consider your audience, product category, and integration needs when choosing.
What are marketplace examples?
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Faire
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Wholesale Clearance UK
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Go Wholesale
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Brandboom
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Alibaba
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RangeMe
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IndieMe
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Orderchamp
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Joor
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TradeIndia
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Global Sources
What is a B2B wholesale marketplace?
A B2B wholesale marketplace is an online platform that connects businesses for bulk buying and selling. These platforms offer wholesale pricing without requiring direct supplier contact and often include additional services like product search, seller ratings, payment processing, and shipping solutions.
What types of products can I sell wholesale?
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Clothing and accessories
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Footwear
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Jewelry
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Pet products
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Electronics
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Home furnishings
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Food and beverages
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Party supplies
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Books and magazines
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Gifts and specialty items
Are there fees associated with selling on wholesale marketplaces?
Most wholesale marketplaces charge commissions on sales, typically ranging from 10% to 25%. Some platforms use subscription models instead. Review fee structures carefully before committing, as these costs directly impact your profit margins.
What is the difference between wholesale and retail?
Wholesale involves selling products in bulk to other businesses (retailers) at discounted prices. Retail involves selling individual products directly to end consumers at higher prices. Wholesalers typically require minimum order quantities and offer volume discounts.